Confused between JPEG, PNG, WebP, and AVIF? We've broken down the technical specifications, performance metrics, and use cases to help you choose the perfect format for your project.
A side-by-side technical breakdown of modern and legacy web formats.
| Feature | JPEG | PNG | WebP | AVIF |
|---|---|---|---|---|
| Best For | Photographs and complex images with lots of colors. | Graphics, logos, and images requiring transparency. | Modern web images. The current web standard. | Maximum performance on modern networks. |
| Compression | Lossy | Lossless | Both | Both |
| Transparency | ||||
| Animation | ||||
| Browser Support | 99%+ (Universal) | 99%+ (Universal) | 97%+ (Chrome, Safari, Edge, Firefox) | 90%+ (Recent Chrome, Safari, Firefox) |
A quick simplified guide for common web scenarios.
Use **WebP** for modern web performance. Fall back to **JPEG** only if you need 100% compatibility with older email clients.
Always use **SVG** for logos when possible. For complex icons with shadows, use **PNG** to maintain transparency.
Use **AVIF** for the highest quality product images at the lowest byte size. It ensures your store loads fast even on mobile.
"SnapResizer has become an essential tool in my design workflow. The batch processing saves me hours each week, and the quality preservation is outstanding. Client projects that used to take hours now take minutes."
"We process hundreds of product images daily. SnapResizer's consistent output and format conversion have reduced our image processing time by 70%. The team loves how intuitive it is."
"The social media presets are a game-changer. We maintain perfect dimensions across all platforms without the usual back-and-forth. The privacy features give us peace of mind with client content."
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